A few images from an identity design project for Big Pitcher, a brewpub chain based in Bangalore. This was carried out in 2014, in collaboration with Niche Minds, an advertising studio based in Bangalore. I art directed, designed, and illustrated the project (including logo design, interior graphics, restaurant collateral, etc.).
![](https://cdn.myportfolio.com/d4fea601-89b6-4687-b517-f1854d32ecf8/4dedfb86-db91-4015-ad5a-c70cdb1b75d3_rw_1200.jpg?h=cbcc16c1178178e06616bbfe63aae43e)
![Photo courtesy: Big Pitcher](https://cdn.myportfolio.com/d4fea601-89b6-4687-b517-f1854d32ecf8/170fa37b-451a-41b2-ad20-430cdae2cf3f_rw_1920.jpg?h=5d6652677bea1064b161b1cc0b4839fe)
Photo courtesy: Big Pitcher
![](https://cdn.myportfolio.com/d4fea601-89b6-4687-b517-f1854d32ecf8/2cfed70d-9114-45f6-acbb-1425159aca9d_rw_1200.jpg?h=fb32a70f41ed9e83f4b957795a193597)
![Photo courtesy: Big Pitcher](https://cdn.myportfolio.com/d4fea601-89b6-4687-b517-f1854d32ecf8/28c98651-ce70-4b70-80d9-be4553fbcf6d_rw_1920.jpg?h=8530bb1369aee0b9d2eb8d0f1835d632)
Photo courtesy: Big Pitcher
![](https://cdn.myportfolio.com/d4fea601-89b6-4687-b517-f1854d32ecf8/8469e0c1-8971-452e-8d18-3463ffb2a7f1_rw_600.jpg?h=a46f65c0f2f46187a7f1be53f65f26af)
![Photo courtesy: Big Pitcher](https://cdn.myportfolio.com/d4fea601-89b6-4687-b517-f1854d32ecf8/f73ac77c-4032-4b2d-b429-4de00692c27b_rw_1920.jpg?h=13dee44b248ca37d19258478819da76d)
Photo courtesy: Big Pitcher
![Photo courtesy: Big Pitcher](https://cdn.myportfolio.com/d4fea601-89b6-4687-b517-f1854d32ecf8/7463fb7c-62b7-4255-adc7-dbcee429ff46_rw_1200.jpg?h=a65ee2ca7566330416edb69c1bb03407)
Photo courtesy: Big Pitcher
![](https://cdn.myportfolio.com/d4fea601-89b6-4687-b517-f1854d32ecf8/6316a0fc-14b4-4b7d-b501-25a68e177223_rw_1200.jpg?h=7729047ec413530eabcde9f1febed32e)
![](https://cdn.myportfolio.com/d4fea601-89b6-4687-b517-f1854d32ecf8/879e33a7-4769-41f6-ad37-525d4a40015d_rw_1200.jpg?h=8be9a0234f10143ac604f37ee975493e)
![](https://cdn.myportfolio.com/d4fea601-89b6-4687-b517-f1854d32ecf8/c84f3eaf-8b5d-45c4-b558-95cc64de2520_rw_600.jpg?h=ce31784326aa44e4234d2775e5e250be)
![](https://cdn.myportfolio.com/d4fea601-89b6-4687-b517-f1854d32ecf8/b6699ea1-6e06-4cef-b145-f54aa73337eb_rw_600.jpg?h=99d0e7cee0cd9e7738e070e6494b87f2)
![](https://cdn.myportfolio.com/d4fea601-89b6-4687-b517-f1854d32ecf8/4f947bd0-7b1a-4803-8345-27e3e1363158_rw_1200.jpg?h=8185b7ea62ae302984873ef08146a610)
![](https://cdn.myportfolio.com/d4fea601-89b6-4687-b517-f1854d32ecf8/f2895780-eaae-414b-82d4-b9d378058085_rw_1200.jpg?h=8953f624bb5416ab430fbf124ec0d9b0)
![](https://cdn.myportfolio.com/d4fea601-89b6-4687-b517-f1854d32ecf8/32b1a097-9cea-4fd7-b9cb-093564afb6f6_rw_1200.jpg?h=49b333899ca4dd7144d70353b7f0eb55)
![](https://cdn.myportfolio.com/d4fea601-89b6-4687-b517-f1854d32ecf8/ec8e63d4-c676-435a-861b-e8e357b037c1_rw_1200.jpg?h=be2e4c8e9060be1d8daef727f522ad11)
![](https://cdn.myportfolio.com/d4fea601-89b6-4687-b517-f1854d32ecf8/40576c0c-8fb1-4d9e-b78f-c3e4075868a7_rw_600.jpg?h=c59a924b0e9feae9fec7b50c7cf278c2)
![](https://cdn.myportfolio.com/d4fea601-89b6-4687-b517-f1854d32ecf8/43c878fe-3562-4722-b089-b6e78e7374ba_rw_1200.jpg?h=bf1ca10073a4bc5cd009b4058d055d32)
![](https://cdn.myportfolio.com/d4fea601-89b6-4687-b517-f1854d32ecf8/1caf7eb4-1f29-4e67-93c6-31788c9bfdc2_rw_600.jpg?h=4cb3612f8c49eeec5c7eb6f7c2197c84)
![](https://cdn.myportfolio.com/d4fea601-89b6-4687-b517-f1854d32ecf8/75a5bc9f-2bc7-4e33-a3f2-fa5cc55f651e_rw_1920.jpg?h=eccfb7fb8a1d876bffa8e16c91efb7c3)